Skip to content

Script 02: Photo-to-Recipe

Platform(s): TikTok / Instagram Reels Duration: 45 seconds Music: Trending "reveal" sound or upbeat lo-fi cooking vibe. Something with a build-up for the reveal moment.

Hook (0-3s)

On screen: Person opening a messy, half-full fridge Text overlay: "I photographed my fridge and AI made dinner" Voiceover: "I photographed my fridge and AI made dinner."

Shot-by-Shot Breakdown

Shot 1 (0-3s) — THE HOOK

  • Visual: Open fridge door, camera shows random ingredients — some chicken, bell peppers, half an onion, cheese, random condiments
  • Text overlay: "I photographed my fridge and AI made dinner"
  • Transition: Quick zoom cut

Shot 2 (3-8s) — SNAP THE PHOTO

  • Visual: Person opens recipicity app, taps "Create with AI" or the camera icon. Points phone at fridge contents. Snaps photo.
  • Text overlay: "just... take a photo"
  • Voiceover: "Okay so recipicity has this feature where you just... take a photo of whatever you have."

Shot 3 (8-14s) — AI THINKING

  • Visual: App screen showing AI processing the photo. Progress indicator. Then recipe suggestions appear: "Chicken Fajita Bowl," "Cheesy Chicken Quesadillas," "Stuffed Bell Peppers"
  • Text overlay: "3 recipes from my sad fridge"
  • Voiceover: "And it figured out what I had and gave me three actual recipes I could make right now."

Shot 4 (14-20s) — PICK A RECIPE

  • Visual: Taps on "Chicken Fajita Bowl." Full recipe loads with ingredients (all checked off — they're in the fridge), steps, cook time.
  • Text overlay: "everything I need is already in my fridge"
  • Voiceover: "I picked the fajita bowl and every single ingredient was already in my kitchen."

Shot 5 (20-32s) — QUICK COOKING MONTAGE

  • Visual: Fast cuts of slicing peppers, chicken sizzling in pan, adding spices, assembling bowl
  • Text overlay: "20 minutes later..."
  • Voiceover: "Twenty minutes later I had actual dinner and not the sad cheese quesadilla I was about to make."

Shot 6 (32-40s) — FINISHED DISH

  • Visual: Beautiful assembled fajita bowl. Camera pans around it. Fork digs in.
  • Text overlay: "from THIS fridge??"
  • Voiceover: "From THAT fridge. I'm actually impressed with myself."

Shot 7 (40-45s) — CTA

  • Visual: Quick flash of the app with recipe on screen
  • Text overlay: "recipicity.com — free during beta"
  • Voiceover: "recipicity dot com. It's free. Link in bio."

Full Voiceover Script

"I photographed my fridge and AI made dinner. Okay so recipicity has this feature where you just... take a photo of whatever you have. And it figured out what I had and gave me three actual recipes I could make right now. I picked the fajita bowl and every single ingredient was already in my kitchen. Twenty minutes later I had actual dinner and not the sad cheese quesadilla I was about to make. From THAT fridge. I'm actually impressed with myself. recipicity dot com. It's free. Link in bio."

Caption — TikTok

my fridge said "struggle meal" but AI said "fajita bowl" 

recipicity.com - link in bio (free during beta)

#whatsinmyfridge #fridgecleanout #AIrecipe #recipicity #foodtok #easydinner #cheapmeals

Caption — Instagram

My fridge was looking ROUGH. Half an onion, some chicken I needed to use, random bell peppers, and a block of cheese.

I was about to make another sad quesadilla but instead I opened recipicity, took a photo of my fridge, and AI suggested three full recipes I could make with what I had. No grocery store trip needed.

The fajita bowl was incredible and took 20 minutes.

This app is free during beta and honestly I don't know how I cooked without it. recipicity.com (link in bio)

#whatsinmyfridge #fridgecleanout #AIrecipe #recipicity #foodtok #easydinner #cheapmeals #budgetmeals #homecooking #dinnerinspo #quickdinner #weeknightdinner #mealideas #leftovers #nocookfail

CTA

"Link in bio" (both platforms)

Production Notes

  • The fridge should look REAL — not staged. Some random condiments, maybe a wilting lettuce. Relatable.
  • The contrast between the sad fridge and the beautiful finished dish is the whole video
  • Cooking montage should be fast cuts (1-2 sec each) with upbeat music
  • Screen recordings of the app should be clear and readable