Script 01: AI Cooking Coach Intro¶
Platform(s): TikTok / Instagram Reels Duration: 30 seconds Music: Upbeat, slightly quirky electronic — think "Oh No" by Kreepa vibe but lighter. Or trending cooking sound.
Hook (0-3s)¶
On screen: Close-up of phone propped on kitchen counter, recipe on screen Text overlay: "I let AI watch me cook and this happened" Voiceover: "I let AI watch me cook... and this happened."
Shot-by-Shot Breakdown¶
Shot 1 (0-3s) — THE HOOK¶
- Visual: Phone on counter showing recipicity app, steam rising from pan in background
- Text overlay: "I let AI watch me cook and this happened"
- Transition: Quick cut
Shot 2 (3-7s) — PICK A RECIPE¶
- Visual: Thumb scrolling through recipes on recipicity, taps on "Philly Cheesesteak"
- Text overlay: "Step 1: Pick any recipe"
- Voiceover: "So there's this app called recipicity — you pick any recipe..."
Shot 3 (7-12s) — TAP COOK WITH AI¶
- Visual: Finger taps the "Cook with AI" button. Cooking mode screen appears with step-by-step instructions.
- Text overlay: "Step 2: Tap 'Cook with AI'"
- Voiceover: "...tap 'Cook with AI'..."
Shot 4 (12-18s) — COOKING + AI FEEDBACK¶
- Visual: Person cooking at stove. Takes a quick photo of the pan. AI response appears on phone: "Looking good! Your onions are nicely caramelized — add the steak strips now."
- Text overlay: "it actually sees your food"
- Voiceover: "...and it literally watches what you're cooking and tells you what to do next."
Shot 5 (18-24s) — MORE AI FEEDBACK¶
- Visual: Another photo taken. AI says: "Perfect sear on the steak. Flip in about 2 minutes for medium-rare."
- Text overlay: "real-time feedback"
- Voiceover: "It told me when to flip, when to add cheese, everything."
Shot 6 (24-30s) — FINISHED DISH + CTA¶
- Visual: Beautiful finished Philly Cheesesteak on a plate. App shows "Cooking Complete!" screen.
- Text overlay: "recipicity.com — free during beta"
- Voiceover: "I actually can't believe how good this turned out. Link in bio."
Full Voiceover Script¶
"I let AI watch me cook... and this happened. So there's this app called recipicity — you pick any recipe, tap 'Cook with AI,' and it literally watches what you're cooking and tells you what to do next. It told me when to flip, when to add cheese, everything. I actually can't believe how good this turned out. Link in bio."
Caption — TikTok¶
I let AI watch me cook a Philly Cheesesteak and I'm never cooking alone again
recipicity.com (link in bio) - free during beta
#AIcooking #cookinghack #foodtok #recipicity #cookingcoach #phillycheesesteak #homecooking
Caption — Instagram¶
I let AI watch me cook a Philly Cheesesteak and I'm never cooking alone again.
Here's what happened: I opened @recipicity, picked a recipe, hit "Cook with AI" and it literally gave me real-time feedback on my food. Like... it told me my onions were perfectly caramelized. It knew when to add the steak. It told me when to flip.
This is genuinely the future of cooking and it's FREE right now during beta.
Try it: recipicity.com (link in bio)
#AIcooking #cookinghack #foodtok #recipicity #cookingcoach #phillycheesesteak #homecooking #whatscooking #dinnerideas #easyrecipes #cookingathome #foodlover #kitchenhacks #recipeideas #smartcooking
CTA¶
"Link in bio" (both platforms)
Production Notes¶
- Film vertically (9:16)
- Natural kitchen lighting — this should look like a real person cooking, not a studio
- Phone should be visible on counter or propped up throughout
- AI responses can be screen recorded or recreated as text overlays
- The finished dish shot is the money shot — make it look incredible but still "homemade"